News Release   October 20, 2020

John Deere Dealers to Sell and Service WESTERN® Snow and Ice Removal Products for Utility Vehicles

John Deere dealers will sell WESTERN<sup>®</sup> snow and ice removal products

John Deere dealers will sell WESTERN® snow and ice removal products for Gator™ Utility Vehicles

  • John Deere has entered into an allied distribution agreement with Douglas Dynamics to sell WESTERN® snow and ice removal products for utility vehicles.
  • Deere dealers will sell and service WESTERN snow and ice removal products that are compatible with John Deere Gator™ Utility Vehicles.
  • Agreement provides one-stop-shopping for utility vehicle customers wanting WESTERN snow and ice removal products.

CARY, NC (October 20, 2020)John Deere has entered an allied distribution agreement with Douglas Dynamics, parent company of WESTERN® plows, to sell and support Western products through the John Deere dealer channel.

Through this agreement, John Deere dealers in the United States and Canada will sell and service WESTERN snow and ice removal products that are compatible with John Deere Gator™ Utility Vehicles.

"With more than 70 years of experience in making integrated snow and ice removal products, Douglas Dynamics was the obvious choice for us," says Justin VanderHeyden, John Deere product marketing manager. "WESTERN snow and ice control products are the brand of choice for those who move snow, so we're excited to provide this new offering for Gator Utility Vehicles."

This agreement enables one-stop-shopping for utility vehicle customers who also want WESTERN snow and ice removal products.

"John Deere's global brand presence and reputation for manufacturing the highest quality products while providing outstanding service aligns closely with our long-standing brand strength and dedication to quality and service," says Michael Frank, manager of business development for Douglas Dynamics."The partnership brings two premium brands together with the shared goal of providing John Deere dealers and customers with easy access to best in class snow and ice control products for John Deere Gators."

Initial product offerings include the following WESTERN blades:

  • 72-inch (1.82-m) Hydraulic Straight Blade
  • 72-inch (1.82-m) Hydraulic V-Blade
  • 72-inch (1.82-m) Manually Adjusted V-Blade
  • 72-inch (1.82-m) Straight Blade
  • 66-inch (1.7-m) Straight Blade

About John Deere
Deere & Company (www.JohnDeere.ca) is a world leader in providing advanced products, technology and services for customers whose work is revolutionizing agriculture and construction - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's increasing need for food, fuel, shelter and infrastructure.

About Western Products

Western Products is proud to be a part of Douglas Dynamics, North America's premier manufacturer and upfitter of commercial work truck attachments and equipment, and home to the most trusted brands in the industry. For more than 70 years, the Company has been innovating products that not only enable people to perform their jobs more efficiently and effectively but also enable businesses to increase profitability. For additional information on WESTERN products or the name of the closest WESTERN dealer, visit the WESTERN website at www.westernplows.com