CH950 Boosts Efficiency, Sustainability of Sugar Cane Harvest
Data and Technology Demystify Cotton Production
Recycling Leads to Steel Independence at Waterloo Foundry
John Deere Approaching 100% Renewable Electrification in India
John Deere and REMADE Strengthen Circular Economy
An Opportunity the Size of Our Fleet: Performance Upgrades Promote Sustainability
Continuous Improvement Keeps Employees Safe and Grounded
Hackathons Highlight Deere's Recruiting Power, Inclusion, and Ingenuity
Modern Workplace Designed for Collaboration and Well-Being
Open Conversations Hope to Educate, Empower
Women of Impact: Cultivating Female Leadership at Dealerships in Brazil
CH950 Boosts Efficiency, Sustainability of Sugar Cane Harvest
Data and Technology Demystify Cotton Production
Recycling Leads to Steel Independence at Waterloo Foundry
John Deere Approaching 100% Renewable Electrification in India
John Deere and REMADE Strengthen Circular Economy
An Opportunity the Size of Our Fleet: Performance Upgrades Promote Sustainability
Continuous Improvement Keeps Employees Safe and Grounded
Hackathons Highlight Deere's Recruiting Power, Inclusion, and Ingenuity
Modern Workplace Designed for Collaboration and Well-Being
Open Conversations Hope to Educate, Empower
Women of Impact: Cultivating Female Leadership at Dealerships in Brazil
Luiza Lisboa has been an employee of John Deere for 11 years. As a territory aftermarket business manager in Brazil, she helps John Deere dealers connect with their customers from the first day of ownership through the entire lifecycle of the equipment. As a female in a traditionally male-dominated industry, she noticed a pattern over time — she was often the only woman in the room.
Last year, Lisboa connected with fellow Deere employees Cecília Breda, business development and partnering manager, and Fabiana Franco, dealer development manager, who also felt concerned by this trend — specifically, the lack of women in leadership positions at dealerships. They partnered with and were ultimately sponsored by Assodeere, the Brazilian Association of John Deere Distributors, forming a team with Giovana Teixeira, Assodeere's financial and sustainability director, and Rejane Hermann, its executive director. Together, they created "Women of Impact," a working group with a mission to work with the John Deere Dealership Network in Brazil to develop an organizational culture and further new and existing initiatives that allow for more space and support for women.
The ultimate goal is to increase the number of women working within the dealership network in general and in management specifically. Women currently hold 22 percent of the total positions and 19 percent of leadership positions within the network. "Women of Impact" is gaining steam by gathering data, initiating conversations with dealer leadership, and planning future events, including a kickoff.
