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/ / / / Eco-Efficiency Goals

Eco-Efficiency Goals

John Deere is committed to reducing our environmental footprint worldwide. Our approach is simple: involve every area of the company in the effort to reduce the amount of energy and water we use, increase the amount of waste we recycle, and use life cycle engineering to reduce the overall impact of our products and services while still meeting our customers' needs.


Power lines with blue sky in the background

Our goal is to reduce greenhouse gas emissions and energy consumption per ton of production 15% from 2012 through 2018.

From our manufacturing and materials engineering to our data centers and paint operations, we will aggressively seek ways to reduce our energy use. Because when we reduce the amount of energy we use, we'll also reduce the amount of greenhouse gases we produce. Good for John Deere, and good for the environment.


Closeup of water droplets on a green leaf

John Deere is committed to reducing water consumption per ton of production 15% from 2012 through 2018.

Because we work with those who work the land in nearly every corner of the globe — from North and South America to Europe to Africa and Asia — we know how precious fresh water is. That's why we're committed to reducing our overall use of water 15%, and especially in areas that are designated as water-scarce (that is, areas where the annual demand for fresh water exceeds the annual renewable supply).


Closeup of a pile of carboard boxes

We are committed to recycling 75% of total waste by 2018.

We start from a very strong position — in 2012, we recycled 60% of our total waste. But we plan to improve our recycling efforts by one-quarter, to 75%.

To achieve this goal, we will look at every waste stream in John Deere manufacturing facilities — from aerosol cans and construction waste to paint process waste and wood pallets — for ways to increase our total recycling.

Check out what else we're currently doing to make our facilities more eco-efficient.


Closeup of a John Deere logo on a steering wheel

John Deere is committed to using life cycle engineering to develop, produce, and deliver products and services that meet customer needs while reducing their environmental impact. We're already making progress.

In April 2013, we introduced the 644K, our first diesel hybrid electric drive wheel loader. We used technology that allows us to power the 644K with a smaller engine that will actually improve the machine's performance and increase its expected operating life.

In the coming years, we will be adapting this and other environmentally advanced technologies to a variety of John Deere products.

Here's what we've been doing with our existing products to make them more environmentally friendly.

Hybrid Loader Debuts

644KThe March 2013 issue of Diesel Progress, an engine industry magazine, highlighted a John Deere milestone — the release of the company's first diesel-electric hybrid wheel loader powered by a 6.8L PowerTech diesel engine.

The new 644K hybrid is the result of the John Deere strategy of developing many of its electronic components in-house, said John Chesterman, John Deere product marketing manager for four-wheel drive loaders.

Learn more about this innovative machine.

Environmental Excellence

Iowa Governor Terry Branstad recently presented an Environmental Excellence award to John Deere Dubuque Works for its "powerhouse strategy project." The project is providing a sustainable source of energy to the facility while reducing both operational and environmental complexity.

The multi-tiered project converted electrical generation systems to natural gas and capped an on-site landfill. All told, the plan has reduced energy use by 33%, water use by 67%, waste generation by 71%, and emission of pollutants by 87%.